AI-Powered Market Access
Transforming Pharma Market Access with Data-Driven Insights
Speakers

Chris
Walker
Head of Product Marketing
Tellius

Romana
Rao Malempati
Business Technology Solution Associate Consultant
ZS

Neelabh
Saxena
Principal
ZS
In this 45-minute webinar, you'll learn how AI-powered market access can help with:
- Evaluating pricing strategies: Assess the effectiveness of pricing and discount strategies across diverse market segments and regions to optimize market positioning.
- Competitive positioning analysis: Analyze competitive positioning by examining market access strategies of similar products, ensuring a strategic edge in the market.
- Contract and rebate management: Handle managed care contract rebates and payer concessions, and reconcile against coverage and policy changes to streamline financial processes.
- Pricing variance automation: Implement pricing variance analysis automation to identify components driving price variances, enabling quick understanding of changes.
- Performance monitoring and forecasting: Monitor formulary and plan-level performance, providing real-time alerts on shifts in rebate usage.
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